{"title":"PRIYAMAYA","description":"\u003cdiv style=\"text-align: center;\"\u003eEmbrace the timeless allure of our new collection, \"Priyamaya.\" Inspired by the rich heritage of Kanchi sarees, this exquisite collection features intricately woven Kanjeevaram silk and silk cotton sarees that epitomise grace, opulence, and enduring beauty.\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\n\u003cbr data-mce-fragment=\"1\"\u003eEach saree showcases the master craftsmanship, with vibrant hues, intricate motifs, and lustrous silk threads weaving together stories of tradition and splendour.\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003eImmerse yourself in the charm and sophistication of these heirloom pieces, designed to be cherished for generations to come.\u003c\/div\u003e","products":[{"product_id":"var012","title":"DHAARANA (ಧಾರಣಾ)","description":"\u003cp\u003ePooja in a beautiful light orange and pink chequered pure Kanjeevaram silk saree with a simple and small gold zari border. The body of the saree has delicate checks on it. The saree has a rich pink pallu with gold zari and a contrast pink blouse.\u003c\/p\u003e","brand":"DS Silks","offers":[{"title":"Default Title","offer_id":45689912492271,"sku":"DSS-PRIYA-SLK-ORG-805","price":9499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/DSC01674.jpg?v=1722953731"},{"product_id":"vintwb10995","title":"BHANU JYOTHI (பானு ஜோதி)","description":"\u003cp\u003ePooja in a beautiful gold and orange pure handwoven Kanjeevaram silk saree with what is known as an Air India zari border, also known as the rising temple border - the most gorgeous pattern in Kanjeevarams. The saree has a rich gold zari pallu.\u003c\/p\u003e","brand":"DS Silks","offers":[{"title":"Default Title","offer_id":46644260700399,"sku":"DSS-PRIYA-SLK-GLD-2187","price":29999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG00025_f01a591c-f967-49aa-a061-d3c51110b489.jpg?v=1753097179"},{"product_id":"priwb12528","title":"BHAVANI (பவானி)","description":"\u003cp\u003ePooja in a beautiful beige and pink pure Kanjeevaram vintage silk saree with a detailed traditional gold zari border. The saree has a rich pink pallu with gold zari and a contrast pink blouse.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePooja has styled this saree with the \u003ca href=\"https:\/\/nerigestory.com\/products\/blouse-3?_pos=1\u0026amp;_psq=hemangini+\u0026amp;_ss=e\u0026amp;_v=1.0\" title=\"Hemangini\"\u003eHemangini \u003c\/a\u003ereadymade blouse from our Ankana Collection.\u003c\/span\u003e\u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":46956038815983,"sku":"MM-PRIYA-SLK-PNK-7423","price":13999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/DSC01389_0e845b4b-0fcc-4a90-bf64-ac0edfb98670.jpg?v=1769864331"},{"product_id":"priwb14199","title":"TEJASWINI (தேஜஸ்வினி)","description":"\u003cp\u003ePooja in a gorgeous pink Kanjeevaram pure silk saree with a traditional woven elephant gold zari border. The pallu has a beautiful intricate gold zari detailing.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePooja has styled this saree with the \u003ca href=\"https:\/\/nerigestory.com\/products\/blouse-1?_pos=1\u0026amp;_psq=mohini\u0026amp;_ss=e\u0026amp;_v=1.0\" title=\"Mohini\"\u003eMohini \u003c\/a\u003ereadymade blouse from our Ankana Collection.\u003c\/span\u003e\u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":47862315417839,"sku":"MM-PRIYA-SLK-PNK-8005","price":11999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG05292_8036b6a0-722e-4f48-8867-a7a66ba91aeb.jpg?v=1772820034"},{"product_id":"priwb14200","title":"TANUMATI (ತನೂಮತಿ)","description":"\u003cp\u003ePooja in a gorgeous chequered pink and orange dual-shaded Kanjeevaram pure silk saree with a traditional peacock gold zari border and a green \u003cspan\u003eselvedge\u003c\/span\u003e. The pallu has a beautiful intricate gold zari detailing and a contrasting green blouse.\u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":47862315548911,"sku":"MM-PRIYA-SLK-PNK-8006","price":18999.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG05255_3e2a2d2b-cefd-4c6b-a19f-cfda11be17d3.jpg?v=1772819916"},{"product_id":"priwb14203","title":"DHANYADEVI (தன்யதேவி)","description":"\u003cp\u003e\u003cspan\u003ePooja in a gorgeous pink Kanjeevaram pure silk saree with a contrasting maroon traditional gold zari border. The body of the saree has lovely gold zari buttas. The pallu has a beautiful intricate gold zari detailing and a contrasting maroon blouse.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePooja has styled this saree with the \u003ca href=\"https:\/\/nerigestory.com\/products\/blouse-1?_pos=1\u0026amp;_psq=mohini\u0026amp;_ss=e\u0026amp;_v=1.0\" title=\"Mohini\"\u003eMohini \u003c\/a\u003ereadymade blouse from our Ankana Collection.\u003c\/span\u003e\u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":47862315974895,"sku":"MM-GEN-SLK-PNK-8009","price":15499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG05111_4d79a1fe-290e-4bb7-a09a-c519981da5f4.jpg?v=1773070142"},{"product_id":"priwb14211","title":"NARMADA (నర్మద)","description":"\u003cp\u003ePooja in a gorgeous dual shade pink and orange Kanjeevaram pure silk saree with traditional rudraksham gold zari border in magenta and an orange border. \u003cspan\u003eThe saree has small, beautiful buttas all over the body, and the\u003c\/span\u003e pallu has a beautiful, intricate gold zari detailing. \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePooja has styled this saree with the \u003ca href=\"https:\/\/nerigestory.com\/products\/blouse-1?_pos=1\u0026amp;_psq=mohini\u0026amp;_ss=e\u0026amp;_v=1.0\" title=\"Mohini\"\u003eMohini \u003c\/a\u003ereadymade blouse from our Ankana Collection.\u003c\/span\u003e\u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":47862317351151,"sku":"MM-PRIYA-SLK-PNK-8017","price":14199.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG05275_c9436bfc-5dcc-4ff8-adfe-ffe82963c5c6.jpg?v=1773069403"},{"product_id":"priwb14212","title":"NANDASHREE (நந்தஸ்ரீ)","description":"\u003cp\u003e\u003cspan\u003ePooja in a gorgeous chequered purple Kanjeevaram pure silk saree with a traditional peacock gold zari border and a green \u003c\/span\u003e\u003cspan\u003eselvedge\u003c\/span\u003e\u003cspan\u003e. The pallu has a beautiful, intricate gold zari detailing and a contrasting green blouse.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePooja has styled this saree with the \u003ca href=\"https:\/\/nerigestory.com\/products\/medha-%E0%B2%AE%E0%B3%87%E0%B2%A7%E0%B2%BE\" title=\"Medha\"\u003eMedhavi \u003c\/a\u003e readymade blouse from our Ankana Collection.\u003c\/span\u003e\u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":47862317482223,"sku":"MM-PRIYA-SLK-PUR-8018","price":18999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG05399_57c64bd8-b590-4c52-b8ef-dc9a78ad7aeb.jpg?v=1772867518"},{"product_id":"priwb14223","title":"KUMUDVATI (కుముద్వతి)","description":"\u003cp\u003ePooja in a gorgeous small chequered baby pink Kanjeevaram pure silk saree with a contrasting pink traditional woven peacock gold zari border. The pallu has a beautiful intricate gold zari detailing and a contrasting pink blouse.\u003c\/p\u003e\n\u003cp\u003ePooja has styled this saree with the \u003ca href=\"https:\/\/nerigestory.com\/products\/blouse-1?_pos=1\u0026amp;_psq=mohini\u0026amp;_ss=e\u0026amp;_v=1.0\" title=\"Mohini\"\u003eMohini \u003c\/a\u003ereadymade blouse from our Ankana Collection.\u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":47862320333039,"sku":"MM-PRIYA-SLK-PNK-8029","price":14899.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG05360_21ff015e-7b37-4c87-bf5f-5aea0a43cb56.jpg?v=1772715987"},{"product_id":"priwb14230","title":"HAMSAVATI (ஹம்ஸவதி)","description":"\u003cp\u003ePooja in a gorgeous pastel pink Kanjeevaram pure silk saree with gold zari border. The saree has small buttas all over the body. The pallu has a beautiful intricate gold zari detailing and a contrasting purple - blue dual shaded blouse.\u003c\/p\u003e\n\u003cp\u003ePooja has styled this saree with the \u003ca title=\"Shrayi\" href=\"https:\/\/nerigestory.com\/products\/shrayi-%E0%B2%B6%E0%B3%8D%E0%B2%B0%E0%B2%AF%E0%B2%BF\"\u003eShrayi \u003c\/a\u003ereadymade blouse from our Ankana Collection.\u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":47862321742063,"sku":"MM-PRIYA-SLK-LAV-8036","price":13999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG04853_1d5ec97a-10cb-48d3-b6f8-b1cfba83100b.jpg?v=1786905815"},{"product_id":"priwb14236","title":"ANUPAMASHREE (ಅನುಪಮಶ್ರೀ)","description":"\u003cp\u003e\u003cspan\u003ePooja in a gorgeous pinkish-orange Kanjeevaram pure silk saree with a traditional gold zari border with rudraksham and annam motifs and a green selvedge. \u003c\/span\u003e\u003cspan\u003eThe saree has beautiful buttas all over the body and t\u003c\/span\u003e\u003cspan\u003ehe pallu has a beautiful intricate gold zari detailing and a contrasting orange blouse.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePooja has styled this saree with the \u003ca href=\"https:\/\/nerigestory.com\/products\/medha-%E0%B2%AE%E0%B3%87%E0%B2%A7%E0%B2%BE\" title=\"Medha\"\u003eMedhavi \u003c\/a\u003e readymade blouse from our Ankana Collection.\u003c\/span\u003e\u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":47862322528495,"sku":"MM-GEN-SLK-PNK-8042","price":13999.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG05620_67e8b39c-e710-4e0c-85ef-abf875486b9f.jpg?v=1772817288"},{"product_id":"priwb14237","title":"BHAVAPRITA (ಭವಪ್ರೀತಾ)","description":"\u003cp\u003ePooja in a gorgeous peacock blue and green dual-shaded Kanjeevaram brocade pure silk saree \u003cspan\u003ewith what is known as an Air India zari\u003c\/span\u003e\u003cspan\u003e border, also known as the rising temple border - the most gorgeous pattern in Kanjeevarams\u003c\/span\u003e\u003cspan\u003e.  The saree has a rich gold zari striped pallu and a peacock blue blouse. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePooja has styled this saree with the \u003ca title=\"Shrayi\" href=\"https:\/\/nerigestory.com\/products\/shrayi-%E0%B2%B6%E0%B3%8D%E0%B2%B0%E0%B2%AF%E0%B2%BF\"\u003eShrayi \u003c\/a\u003ereadymade blouse from our Ankana Collection.\u003c\/span\u003e\u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":47862323151087,"sku":"MM-PRIYA-SLK-BLU-8043","price":23599.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG05077_fd1e1ed6-a4e3-430d-8b9a-377675f78d66.jpg?v=1786905727"},{"product_id":"priwb14243","title":"CHANDRASHREE (ಚಂದ್ರಶ್ರೀ)","description":"\u003cp\u003ePooja in a gorgeous cream Kanjeevaram pure silk saree with a contrasting pink traditional gold zari border. The pallu has a beautiful intricate gold zari detailing and a contrasting pink blouse.\u003c\/p\u003e\n\u003cp\u003ePooja has styled this saree with the \u003ca title=\"Medha\" href=\"https:\/\/nerigestory.com\/products\/medha-%E0%B2%AE%E0%B3%87%E0%B2%A7%E0%B2%BE\"\u003eMedhavi \u003c\/a\u003e readymade blouse from our Ankana Collection.\u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":47862324035823,"sku":"MM-GEN-SLK-CRM-8047","price":13999.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG05752_8e53139c-c45f-43e5-862a-747e066cf4cf.jpg?v=1772817553"},{"product_id":"priwb14277","title":"ABHAYADEVI (ಅಭಯದೇವಿ)","description":"\u003cp\u003ePooja in a yellow Kanjeevaram pure silk saree with a traditional gold zari border. The body of the saree has gorgeous detailing of zari with deer and elephants.  The pallu has a beautiful intricate gold zari detailing and a yellow blouse.\u003c\/p\u003e\n\u003cdiv\u003ePooja has styled this saree with the \u003ca title=\"Medha\" href=\"https:\/\/nerigestory.com\/products\/medha-%E0%B2%AE%E0%B3%87%E0%B2%A7%E0%B2%BE\"\u003eMedhavi \u003c\/a\u003e readymade blouse from our Ankana Collection.\u003c\/div\u003e","brand":"DS Silks","offers":[{"title":"Default Title","offer_id":47878682411247,"sku":"DSS-GEN-SLK-YLW-4632","price":24999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG05797_ebcadd99-0c8b-4d62-a8a8-d44ff1cc421f.jpg?v=1772803343"},{"product_id":"mm-gen-slk-blu-15516","title":"CHHAVI (છાવી)","description":"\u003cp\u003ePooja in a gorgeous peacock blue Kanjeevaram pure silk saree with a contrasting purple traditional gold zari border. The pallu has a beautiful intricate gold zari detailing and a contrasting purple blouse. \u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":50423606837487,"sku":"MM-GEN-SLK-BLU-15516","price":17499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG04380_0df32fba-2c4b-44a0-bcd1-783fabb952f5.jpg?v=1786116927"},{"product_id":"mm-gen-slk-pur-15491","title":"KALINDI (కాలింది)","description":"\u003cp\u003e\u003cspan\u003ePooja in a gorgeous purple Kanjeevaram pure silk saree with a contrasting mustard traditional gold zari border. The body of the saree has lovely gold zari buttas. The pallu has a beautiful intricate gold zari detailing and a contrasting mustard blouse.\u003c\/span\u003e\u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":50423615783151,"sku":"MM-GEN-SLK-PUR-15491","price":18499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG04361_8774e3aa-e4f8-4128-93da-29c5b8f464a5.jpg?v=1786117343"},{"product_id":"mm-gen-slk-bge-15485","title":"NITARA (నితార)","description":"\u003cp\u003e\u003cspan\u003ePooja in a gorgeous beige Kanjeevaram pure silk saree with a contrasting light orange traditional gold zari border. The body of the saree has lovely gold zari buttas. The pallu has a beautiful intricate gold zari detailing and a contrasting light orange blouse.\u003c\/span\u003e\u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":50423625449711,"sku":"MM-GEN-SLK-BGE-15485","price":17999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG04346_3a844e42-57b0-4f95-99b9-9608df4c38c1.jpg?v=1786117767"},{"product_id":"mm-gen-slk-mst-15519","title":"PRADYUMNA (ప్రద్యుమ్న)","description":"\u003cp\u003ePooja in a gorgeous dual shaded orange - pink Kanjeevaram pure silk saree with a contrasting pink traditional gold zari border. The pallu has a beautiful intricate gold zari detailing and a contrasting pink blouse.\u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":50423635214575,"sku":"MM-GEN-SLK-MST-15519","price":15999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG04325_a09eac64-8423-4b02-b41a-42e2af1fa7d1.jpg?v=1786118400"},{"product_id":"mm-gen-slk-brn-15521","title":"VISHWASINI (విశ్వాసిని)","description":"\u003cp\u003ePooja in a gorgeous dark maroon Kanjeevaram pure silk saree with a contrasting pink traditional gold zari border. The pallu has a beautiful intricate gold zari detailing and a contrasting pink blouse.\u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":50423672078575,"sku":"MM-GEN-SLK-BRN-15521","price":18299.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG04289_b8c35a3a-e171-40bc-a114-05325180e590.jpg?v=1786119337"},{"product_id":"mm-gen-slk-vio-15520","title":"ASHA (ఆశ)","description":"\u003cp\u003ePooja in a gorgeous violet Kanjeevaram pure silk saree with a contrasting pink traditional gold zari border. The pallu has a beautiful intricate gold zari detailing and a contrasting purple blouse.\u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":50423684333807,"sku":"MM-GEN-SLK-VIO-15520","price":15999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG04254_cfd8742a-906b-4bea-bbe4-734c8ff26b11.jpg?v=1786120245"},{"product_id":"mm-gen-slk-mrn-15456","title":"ALAKA (ఆలక)","description":"\u003cp\u003ePooja in a gorgeous rust orange Kanjeevaram pure silk saree with a contrasting light green mango traditional gold zari border. The pallu has a beautiful intricate gold zari detailing and a contrasting light green blouse.\u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":50423757930735,"sku":"MM-GEN-SLK-MRN-15456","price":18299.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG04213_5dfa7ebd-a75e-41da-b62f-04de91cac8e9.jpg?v=1786121948"},{"product_id":"mm-gen-slk-org-15517","title":"TARAKA (తారక)","description":"\u003cp\u003ePooja in a gorgeous orange Kanjeevaram pure silk saree with a contrasting green traditional gold zari border. The pallu has a beautiful intricate gold zari detailing.\u003c\/p\u003e","brand":"MM","offers":[{"title":"Default Title","offer_id":50423776903407,"sku":"MM-GEN-SLK-ORG-15517","price":17499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0444\/9717\/4695\/files\/NRG04196_dfa39537-287d-4bb7-942e-94b339628123.jpg?v=1786122439"},{"product_id":"mm-gen-slk-crm-15479","title":"NALINI (నలిని)","description":"\u003cp\u003e\u003cspan\u003ePooja in a gorgeous striped cream Kanjeevaram pure silk saree with a contrasting pink traditional woven mango gold zari border. 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